"Music To Watch Girls By" #15 2/11/1967

Bob Crewe was best known for producing and co-writing so many tunes by the Four Seasons, and also had a hand in so many more 60's hits. Crewe also co-wrote Labelle's "Lady Marmalade" in the 70's. He adapted this Diet Pepsi jingle into a full-length instrumental, recording as the Bob Crewe Generation. The 60's wouldn't have sounded the same without his contributions.