"Good Thing" #4 1/14/1967

Columbia Records was notorious in the 50's and 60's for its dislike of rock and roll. Their head of artists and repertoire, Mitch Miller (as in "Sing Along With Mitch") not only took a pass on signing Elvis and Buddy Holly, but also turned down the Beatles. Columbia only joined the frenzy when public demand (and all that money to be made) forced their hand. The first rock group they signed was...Paul Revere and the Raiders. Here's their third Top 10 single, as they worked for the label that originally hated rock.